Marketing with webinars has become increasingly relevant for your business's success. As a leading social media marketing company, Digiblaze has unique experience working with webinars to build successful funnels for driving qualified leads to your business, instructing, demonstrating, and educating.
Whether you’re new to Webinars, have tried them with lackluster results, or are just looking for an expert to lay out the framework for your webinars, we can help.
The first order of business when it comes to Webinars is building a marketing strategy that’s tailored to your audience. This includes an analysis of the webinars that some of your competitors are running, an in-depth review of potential value propositions, educational content, and more.
Identifying ads & copy that will resonate with your audience will be essential. We'll write all the copy, and create images, videos that communicate what’s most important about your product/service offering in a clear and engaging manner.
We’ll set up your promotional campaigns and ads, scope out your target audiences, set bids and budgets, along with your webinar hosting platform setup.
We’ll build a marketing funnel with multiple touchpoints to nurture leads and draw them to your desired CTA. Then we’ll craft email nurture sequences that carry each lead through the funnel, educating and informing them throughout the lifecycle of your webinar marketing campaign.
We’ll connect and integrate all of your marketing and sales tools to be sure that each lead is properly captured within your CRM, assign leads to your salespeople as needed, and build marketing automation (such as chatbots) to scale inbound marketing efforts.
We’ll manage & monitor your promotional campaigns and optimize based on performance. We’ll also provide you with a thorough breakdown of webinar performance through detailed reporting dashboards.